For Immediate Release

Contact: For Immediate Release

Amal Nichols

Public Relations, Smarter Lessons

Expand Technologies, Inc.

1-800-365-6492 x3

anichols@SmarterLessons.com

Smarter Lessons Solution Introduced to Increase Profitability of Golf Instructors and Facilities

Founders Expect to Revolutionize Lesson Scheduling Process

Rocklin, Calif., July 12, 2005—Expand Technologies, Inc., today announced the introduction of its Smarter Lessons lesson scheduling and management solution to help golf clubs, academies, and instructors better manage their time, money and student relationships for maximum efficiency, profitability, and customer retention. A subscription-based service that requires no software installation or expertise, it also gives students the ability to book lessons using the Internet for an improved lesson scheduling experience. Following an extensive pilot program, the solution is now available worldwide.

“The response to our solution has been overwhelming,” said Tom Mox, co-founder and CEO, Smarter Lessons, Inc. “We’re delivering a service that has been lacking and is unmatched in the industry. We fully expect it to revolutionize the lesson scheduling process.”

Golf Professionals Applaud Smarter Lessons’ Benefits

During the pilot phase, Smarter Lessons thoroughly tested its solution with a select group of golf professionals and institutions.

“Smarter Lessons is incredible! Last year while I was using Smarter Lessons, I gave over 1,800 lessons. Because of the program I had only three no shows for the entire year,” Jack Seltzer, PGA professional and Director of Instruction at Jack Seltzer Golf Academy in Michigan. “That compares to roughly one every other day when I was using my paper lesson book. It has really made my life a lot easier and my work more fun and rewarding.”

“I cannot express enough how the convenience and reliability of Smarter Lessons has taken my lesson programs to another level. As Director of Instruction, I am on the practice tee for hours at a time,” said Jim Phenicie, Director of Instruction at WindRose and Oakhurst Golf Clubs and three time Southern Texas PGA Teacher of the Year. “My students now have the ability to schedule a lesson even when I cannot be near the phone. They can also access information about upcoming events and classes. It’s like having my own personal secretary 24/7.”

“Everyone who we show our solution to recognizes its productivity and revenue generating benefits,” said John McGrath, president and co-founder of Expand Technologies. “It is going to revolutionize the business of golf instruction.”

Data Supports Industry Need

Studies have shown that the majority of students believe that lessons are an important step to improvement. However, only a fraction of them are actively taking lessons. It is understood that instructors need to enhance the lesson experience in order to attract students. While many instructors agree that thank you cards, follow up notes, and lesson reminders do enhance the overall experience and build customer relations, most are not currently implementing this practice. The Smarter Lessons service automates this process for instructors and creates a better experience for students, thereby increasing customer retention.

Feature Highlights

Smarter Lessons service provides the following features:

Web Based Solution - No software to install
Integrated Security - Define users and privileges
Real Time Scheduling - Internet lesson scheduling in real-time, including private lessons, groups and clinics.
Credit Card Validation - Credit card information validated and delivered to instructor
Customer Relations/Retention - Email reminders, confirmations, and correspondence
Extensive Reporting -Financial reports for business management
Student Tracking - Lesson history, upcoming lessons, outstanding series, and cancellations
Resource Scheduling - Define resources to avoid overbooking equipment

Pricing and Availability

The Smarter Lessons solution is available direct from Expand Technologies. Pricing starts at US$29.95/month for an individual instructor subscription and US$50/month for a facility subscription, which can accommodate two or more instructors. Custom branded solutions are also available; contact Expand Technologies for pricing.

About Expand Technologies

Expand Technologies, Inc. is a leading Application Service Provider (ASP) that offers subscription-based lesson scheduling and management solutions. Thousands of students and facilities use Smarter Lessons’ solutions including well known academies and some of the world’s top golf instructors. For more information, call 1-800-365-6492, email info@SmarterLessons.com or visit us on the web at www.SmarterLessons.com.

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